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Who would have thought that something so destructive could be so good for your skin, hair and scalp? But it's true! As a result of volcanic eruptions, we have bentonite clay. This creamy white clay is a magnet for toxins; it draws them away from your skin. Scalp itch? Substitute the bentonite clay for your favorite shampoo once a week for calming relief. Bentonite clay removes residues from your scalp and hair that can lead to itching, flaking and dryness. Bye bye, dry!