About Patagonia

Overview

Even the most fashion-conscious divas need gear to keep them warm when they're fighting weather on the street and on the slopes. But warm doesn't have to mean frumpy -- Patagonia has been in the outerwear business for 40 years and knows how to keep women looking hot while keeping their bodies toasty warm.

History

Founder Yvon Chouinard was already an avid mountain climber and outdoorsman when he launched Patagonia in 1972. Chouinard found the inspiration for the company after his custom-designed climbing gear exploded in popularity among fellow adventurers. Patagonia has grown over the past four decades into a leader in the outdoor clothing market. It is still the brand both outdoor and fashion lovers turn to for high-quality clothing and gear.

Women's Collection

Patagonia's women's collection includes everything from T-shirts to board shorts to everything in between. Patagonia's outerwear and specially-designed Capilene underlayers are among the biggest sellers in its women's collection. Sporty fashionistas will also find hiking shoes, wet suits and other outdoor essentials to complement their Patagonia look.

Ambassadors

Patagonia puts its self-described "ironclad guarantee" on all of its products, meaning that customers can send back the gear or clothing for a refund or repair at any time. Patagonia is confident in its products because of the Patagonia Ambassadors. Patagonia Ambassadors work closely with the company and road-test the gear to make sure it's up to par with Patagonia's rigorous quality standards. Many of Patagonia's Ambassadors are women. These fierce, fearless and beautiful female ambassadors include pros in a variety of sports like rock climbing, surfing, Nordic skiing and trail running.

Social Responsibility

Patagonia is also fiercely committed to social causes. The company commits 1 percent of total sales to environmental campaigns and has donated more than $25 million to 1,000 social causes since implementing the initiative in 1985. Entertainers also get in on Patagonia's social work -- musicians like Maroon5, The Zac Brown Band and Jack Johnson are signed on to provide some hot tracks for the Patagonia Music Collective, an initiative designed to raise money for environmental organizations.

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Patagonia

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