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While makeup trends come and go, there are a handful of tried and true products that have stood the test of time. So whether you dabble in fads or let 'em fall by the wayside, looking your best is simply a matter of stocking up on these five makeup essentials.
Primer
Fight Mother Nature all you want with magic potions and lotions, but the best way to make that makeup glide on like a dream is with a primer. Primer glosses over fine lines, creating a super-smooth base for your concealer, powder or other face makeup. For best results, look for a silicone-based primer -- it will go on light but has the staying power to last all day.
Concealer
A yellow-based concealer is your best bet for taming those under-eye circles, as it works on almost any complexion and won't turn into a chalky pink mess after a few hours. To find your best concealer, smear a bunch of different shades along your jawline, then step outside and inspect your mug in broad daylight. The concealer should blend easily into your skin, showing up as just a shade or two lighter than your natural skin tone.
Mascara
Unless you were born with naturally dark, thick, curly lashes, a great mascara is one beauty staple that few women can afford to do without. Whether your lashes are too short, too skimpy or too straight, you can find a mascara to address your particular lash issue. Look for a mascara that doesn't smudge, clump or drop big, inky blobs all over your face, and opt for a water-resistant formula when you plan to work up a sweat.
Translucent Powder
Sure, you may have your share of bumps and lines you want to hide, but it's the rare face that needs a full-coverage foundation. Most ladies can dab a little powder on and be good to go. Translucent powder is substantial enough to even out the skin tone, but not so heavy it looks like you've got something to hide.
The Right Lip Color
If you put makeup on the rest of your face, you simply can't skip your lips without looking seriously unfinished. Red may be the go-to shade for instant va-va-va-voom, but going natural is really where it's at if you want your lips (and the rest of you!) to appear younger and fresher. Whatever shade your lips are, a lipstick that is just one or two shades darker, preferably with plenty of shine to it, will be the most flattering for everyday wear. And if your complexion could use a little extra glow, look for a lip color that does double-duty as a blusher.
